Jay Cross
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The Business Singularity (2)
Monday, September 13, 2004
Networks are defined by the quality of their connections. The measure of network success is its rate of error-free throughput. The successful business has high bandwidth and connections so good that value flows without friction.

The successful software environment is one that connects so well with business, workers and other computers that no one notices it's there.

The successful worker is one so synchronized with the challenges of work that he enters a psychological state of flow while optimizing the flow of work under changing conditions.

Happily for us, when connections are working properly, we don’t need to see them. Take, for example, the Internet cloud. As far as the user is concerned, she has a direct connection to the site on her screen. In reality, the image she sees is probably the result of information being bounced through a variety of pipes both near and far. Reality doesn't matter if the metaphor is sufficiently compelling.

Twenty-five hundred years ago, Heraclitus of Ephesus told us, "Everything flows and nothing abides; everything gives way and nothing stays fixed.” Right on, Ephesus!

Having witnessed its power, business is beginning to mimic the internet.

Workflow Learning is but one aspect of a work cloud. As far as the worker is concerned, he is looking at the flow of work, making mid-course corrections, taking care of exceptions, communicating with colleagues, and learning how to improve performance. He doesn’t take courses so much as drink from a stream of learning experiences flowing by.

The future of corporate learning is all business.

Still more to come

Because I consider this an important concept, I'm posting it here as well as at the Workflow Institute.


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