Friday, November 12, 2004
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This Tuesday, I'm giving a presentation at TechLearn. This is six years to the day since I described a model for eLearning at TechLearn 1998 at Disneyworld. I talked about a scenario planning exercise I'd just completed and invited people for a ride in the Internet Time Machine, which was modeled on the Back to the Future DeLorean. We were looking way out into the future...all the way to 2004.
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These were brand-new ideas at the time. No vendor talked about eLearning until nearly a year later.
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On Tuesday, I plan to give an update. The Internet Time Machine has gotten a lot cooler. And we've come a long way in six years. In retrospect, our boundless enthusiasm back then seems naive. Now we've got real business to do. I'm still incredibly optimistic. We are going to change the world. But it's going to be a bit more complicated than we thought back in the last century.
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I am concerned about the worker of the future. We have the potential to create wonderful, challenging, inspiring jobs. Or to take a small-minded, short-term, demeaning approach.
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While others were paying steep rates at the Coronado ("Have a magical morning!"), I've booked a lot of time in $25/night motels outside the Disney gates in Kissimmee. I've seen gators in Gatorland leap out of the water to grab chickens, bought crap at the big swap meets, piloted an airboat through the swamps, rode a jet-ski, walked the streets of Centennial (Disney's Stepford community), shopped at ersatz factory outlets, and eaten supper in all-you-can-eat honky-tonks, surrounded by over-amped, Disneyfied children and parents whose exhaustion was palpable. What a weird place, Florida.
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Moi, riding gator. (Dead gator).
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The SoundBytes
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The rolling schwag bag
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From the stage during Lance Dublin's and my presentation in 2002.
We had an overflow crowd. The program mistakenly said EIliott would be speaking.
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I was delighted to run into one of the
Raspini brothers in my local supermarket!
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And you thought they were just buttons.
No, this is another way Elliott gets people
to talk with one another.
TechLearn has been a fun ride. I'm a marketing guy and designer at heart. Elliott is a marketing guy, too. He senses what people need and he delivers it. Elliott is the most savvy, effective, natural-born marketer I've even seen. Aside from that, he's a true mensch, with a big heart. I have learned so much at TechLearn I can't begin to describe it.
Elliott and I haven't talked in a year, so I'm unaware of his plans. I'm sure they'll be larger than life, and I hope I can take part. Elliott and Cathy, thanks for a great ride.
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